What’s included

The Annual Marketing Plan Template
The Marketing Budget Tracker Workbook
The 12-Month Campaign Calendar Template
The SWOT Analysis Template Pack
A go-to-market checklist tying the four together

Complete Kits

Marketing Plan Complete Kit

The Marketing Plan Complete Kit assembles five working documents into one B2B-professional planning set: an annual marketing plan, a budget-vs-actual tracker, a 12-month campaign calendar, a SWOT analysis pack, and a go-to-market checklist. You enter your own objectives, channel budgets, actual spend, and campaign dates; the workbooks compute variance and roll your numbers up so you can see where the plan and the money stand. It ships blank apart from one clearly-marked sample. Every figure it reports is your own — the kit contains no market benchmarks, industry averages, or assumed spend levels.

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744 KB
Version 1.0.0 · August 2026
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Coming Soon

This template is still in production. Join the waitlist and we’ll email you the day it goes on sale.

What’s included

The Annual Marketing Plan Template
The Marketing Budget Tracker Workbook
The 12-Month Campaign Calendar Template
The SWOT Analysis Template Pack
A go-to-market checklist tying the four together