Strategy & Analysis

Marketing Channel ROI Comparison Worksheet

The Marketing Channel ROI Comparison Worksheet takes what you spend, the leads and conversions you get, and the revenue each channel returns, and turns it into cost-per-lead, CAC, and ROI computed on your own figures. It ranks your channels by their efficiency and shows period-over-period shifts so you can see where a channel is gaining or losing ground. A dashboard highlights your best and worst performers on the numbers you entered. Every output is an estimate calculated from your inputs — the workbook contains no benchmark or industry figure of its own.

• Bundle · ZIP
• 69 KB
• Instant download · Secure checkout